OZUNA
WORLD TOUR & “APRETAITO” RELEASE
OZUNA WORLD TOUR & “Apretaito” RELEASE
In this project I collaborated in the creation of the Key Visual for Ozuna's world tour as well as in the release strategy for the single Apretaito.
A presave campaign was carried out on the main social networks led by dozens of influencers from America and Europe. Among the efforts were flashmobs, challenges and live streamings.
In turn, an exclusive launch party was also held in collaboration with Bresh, the most trending event organizer of the moment.